
Quidel’s QuickVue At-Home OTC Covid-19 Test (2021)
Client: Seconds Media for Butter Studio
General News press release written in 2 days prior to the launch of the COVID-19 self-test kits at major pharmacies.
Outcome: News picked up by MOTHERSHIP (SG)

Butter Studio’s Vaccine Themed Cakes (2021)
Client: Seconds Media for Butter Studio
Product Launch press release written with a dose of creative juice and a jab of fun!
Outcome: Follow-up story published on AUGUSTMAN

Embiome Co., Ltd’s Sanitiser Singapore (2021)
Client: Seconds Media for Embiome Co., Ltd (Hyundai)
Product Launch press release written for Hyundai’s subsidiary to combat Covid-19 in Singapore.
About Me
Writing for me is thrilling. I love how words can bring images to our heads or tug our heartstrings in the subtlest manner. I love how words can bring people together and unify a community. I also love how the good use of words can help generate more leads, or sales, or web traffic for brands at large.
In my four years as a freelance writer, I have written a huge spectrum of B2B and B2C copies. From fashion to lifestyle, food to technology, travel to human interest stories, I have helped business owners connect better with their audiences.
I am also a graduate from the University at Buffalo, The State University of New York, majoring in Communication (Summa Cum Laude).
Reach me at lerjunwrites@gmail.com.